Reviews for pub

Collecting feedback from pub visitors plays a key role in improving service quality and developing the establishment. Effective gathering of reviews helps identify weaknesses and also creates opportunities to improve direct communication with customers.

A systematic approach to collecting and analyzing reviews allows for adapting offerings to visitors’ expectations and preferences. This increases satisfaction and loyalty to the pub.

How to get reviews for pub

Interactive table tents

Place table tents with a QR code linking to the review form on every table. The design of the table tents should harmonize with the pub’s interior and attract attention.

It’s important to provide a brief instruction on how to scan the QR code and incentivize leaving a review, for example, with a discount on the next visit or a free drink.

This approach not only simplifies the review-writing process but also allows collecting customer opinions in real time.

Feedback via social media

Actively manage the pub’s pages on popular social media platforms to gather reviews. Regularly post requests to leave reviews about recent visits, mention news or special offers.

Consider creating a special hashtag for collecting reviews and photos from visitors. It’s important to promptly respond to all reviews, thanking for positive ones and constructively addressing negative feedback.

Email surveys

Develop a system for collecting customers’ email addresses to send post-visit opinion surveys. This can be implemented through a registration form on the website for receiving special offers or at the point of sale through a POS terminal.

It’s important that the questions are specific and cover various aspects of the visit: service quality, drink assortment, pub atmosphere. The answers will help better understand customer preferences and make necessary changes promptly.

Verbal feedback through staff

Train pub staff to actively inquire about customers’ opinions on service quality and offerings during their visit. Employees should pay attention to details and know how to ask open-ended questions to help guests share their impressions.

Information should be regularly discussed at staff meetings for implementing improvements.

Incentivizing reviews through loyalty programs

Introduce a loyalty program for accumulating points for leaving reviews. This could include additional bonuses, discounts, or special offers for active participants.

It’s important for the program to be straightforward and understandable for customers, and the points accumulation process to be transparent and fast.

Regularly collecting and analyzing reviews improves service quality and contributes to forming a positive image of the establishment. Using various feedback collection methods simplifies communication with customers and contributes to increasing their loyalty and satisfaction.

Examples of pub reviews

Below are real reviews from real customers (company names not provided).

1

Fix the doors in the restroom stalls. Couldn’t assess the atmosphere or menu.

After going to the restroom and being unable to exit the stall because the doors were jammed, I didn’t want to continue the evening at this establishment.

The staff are well aware of this problem, yet they create an image of you as someone who’s had too much.

There was no follow-up even after the incident, they simply chose to ignore it. Horrible.

I won’t set foot here again, and I don’t recommend it to anyone.

2

We were here on 02.01.2024. Our order was taken quickly, and there were no signs of trouble, BUT…

They initially confused the beer, several times (mixing up between types) and insisted that it was exactly what we ordered.

Then, they brought the soup and handed it to us, which we had to place in front of ourselves. The soup was tasty, but that’s all.

The beer plate they brought was impossible to eat.

Everything was cold after a few minutes and not tasty (compared to other options). In the end, after sorting out the beer, they admitted that they poured the wrong one and that they got everything mixed up.

3

The most tasteless beer I’ve ever had in 29 years, mixed with water and lacking gas!

The guard was rude and thought he could address me informally, even though we bought an e-cigarette with a watermelon flavor on the summer terrace. I don’t recommend this place, the establishment’s rating is 100% inflated.

4

First of all, I want to say that the Caesar salad with shrimp is not worth the money, simply disgusting. The waitress smelled strongly of nauseating perfume, and she even got too close to the face.

The music is playing very loudly, and it’s impossible to stay here for more than an hour.

I came here for the game “Moscow”, and the game itself is good, but the host was shouting into the microphone as if the players were not in the same room with him, but on the border with Mexico, so the person responsible for the sound is also a minus, because you need to do your job well!

5

We’ve been coming here for a business lunch for the past year, and everything was fine…

But the last visit was an unpleasant surprise: the waiters with stony faces act as if they’re doing you a favor by serving you…

What happened is unclear, maybe the management changed? But I don’t want to go anymore.

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