Reviews for SPA services

Gathering reviews from clients is invaluable for businesses providing spa services. Reviews not only serve as proof of service quality and customer satisfaction but also are a key factor in attracting new visitors.

Here are specific steps to help encourage clients to share their experiences after visiting your spa.

How to get reviews for SPA services

Creating a convenient platform for reviews

It’s important to provide clients with an easy way to leave reviews. This can be a dedicated section on your website, profiles on social networks, or platforms such as Google My Business and TripAdvisor.

Make sure that links to these platforms are prominently visible across all your resources: on the website, in social media, and in newsletters.

Offering incentives

Small incentives for leaving a review can significantly increase the number of reviews. This could be a discount on the next visit, a free service on the next visit, or a gift certificate.

It’s important that the reward is attractive to the client and encourages their return.

Personalized reminders

After a spa visit, send clients a personalized email or SMS thanking them for their visit and asking them to leave a review. Mention the specific service the client used and express interest in their opinion about the experience.

Training staff to ask for reviews

Staff who interact with visitors can play a key role in obtaining reviews. Employees should be trained not only to ask for reviews at the end of a service but to do so tactfully and delicately.

It’s important to emphasize how valuable each visitor’s opinion is to the business and to future clients.

Using QR codes

Place QR codes in visible locations within the spa center that lead to the review page. This could be at the registration desk, in relaxation rooms, or on tables in the lounge.

QR codes make the review process simpler and more convenient, increasing the likelihood of receiving a review.

Real-time feedback

Offer clients the opportunity to leave feedback directly during their visit to the spa. For example, through tablets installed or specialized equipment for surveys.

The data collected not only helps in gathering reviews but also in promptly improving service quality.

Active participation in social networks

Regular interaction with clients on social networks and posting reviews on your profile can encourage other clients to share their impressions.

Emphasize the importance of each opinion, thank existing reviewers for their feedback and constructive criticism. Demonstrate openness and a commitment to excellence.

Detailed service descriptions

Provide detailed descriptions of each spa service on your website and in promotional materials. This makes it easier for clients to know what to expect from their visit and they can leave more informative and valuable reviews afterward.

The key to successfully gathering reviews from spa clients lies in creating a comfortable and appealing system for collecting them. Active interaction with visitors and attention to detail will help maintain a high level of business.

Examples of SPA services reviews

Below are real reviews from real clients (company names are not mentioned).

1

Purchased a subscription but encountered a bunch of problems. First, their reservation system works very poorly.

They can book you for a different day and you only find out when you arrive. Then you’ll have to prove it, they won’t sort it out themselves.

Second, they just added an extra visit that didn’t exist (there was a reservation at that time, but then it was canceled). They recorded one more visit before the last ones, they did not write it that day because there actually was no visit, but later they added it.

We asked them to sort it out, it seemed like everything was resolved, but on the last day when we arrived, they said the visit would cost extra money.

Regarding comfort, there is no waiting area, just two poufs at the entrance to change shoes. In conclusion, if you buy a subscription, you will end up paying the same money, without comfortable conditions, the comfort is only pretended.

2

I love this salon. I’ve been going here for over 5 years, the massage therapists are the best in Moscow, after a massage you feel like a new person.

Great prices on promotions.

But recently, the organization and staff have just been terrible. Twice now I’ve encountered unprofessionalism from the salon employees.

I booked a Thai massage through the Tai Ray app. I booked on Monday for Sunday – a week in advance!

Today’s the day of the massage, in the morning the administrator calls and says: we have an overlap in the program, there is no free room, we cannot accommodate you. Maybe they should not cancel me, who booked a week ago, but someone who booked after me???

Or there was a recent incident, the equipment in the salon that was supposed to deduct the payment from the certificate wasn’t working. In the end, they asked me to come to the salon the next day and pay when everything was fixed.

Thankfully, common sense prevailed then, and the payment for the massage from the certificate was processed remotely, without my personal visit.

3

I really enjoyed visiting this salon — surprised I hadn’t noticed it right next door.

Went for the first Thai massage — I loved everything about this technique so much that I even fell asleep a little and relaxed, which is usually hard for me to let go of control. Now I’m interested in trying different types of massages.

The salon is cozy, freshly renovated, the staff is friendly, importantly, they ask about contraindications, which not all salons do. Delicious ginger tea.

Recommend

4

If you want to treat yourself, relax your back, get relaxation for all of you, then this is the place ❤️

Liked that the therapist listened to my preferences for pressure.

Especially pleased with the full relaxation after the procedure.

Bonus at the end, tea with ginger

5

Not customer-oriented.

Came with my husband for a massage with a certificate from kupitpodarok.ru by prior reservation and after prior activation of the certificate on the issuer’s website.

At the salon, it turned out that you must present the certificate in paper form. Negotiations – discussions with the salon and the certificate issuer led to nothing.

The salon offered to pay for the massage at the standard rate with a discount for new clients (an offer open to everyone is posted on the site).

Charging customers twice – great business!!

Get more reviews

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